For your latest video, “New Proposal May Exclude $1M Capital Gains,” here is a high-impact description.
This is a “hot button” topic for 2026 because it addresses a major barrier for long-term homeowners—the “lock-in” effect—and positions you as a forward-thinking expert on tax and inventory trends.
Video Description
Could a change in tax law finally unlock the housing market? 🏠🔓
A new proposal is making waves that could double the primary-home capital gains exclusion to $500,000 for individuals and $1 million for married couples. In this video, Brad & Karen Mattonen break down what this potential shift means for San Diego homeowners who have seen massive equity growth since the limits were last set in 1997.
What we cover in this update:
The $1M Proposal: Why the current $250k/$500k limits are considered outdated by many experts.
Unlocking Inventory: How easing the “tax hit” could encourage long-term owners to finally sell and downsize.
The Reality Check: While 29 million homeowners could benefit, we discuss whether this is a guaranteed fix or just a conversation starter.
Current Strategy: What you need to know about planning your move under the current 2026 tax rules.
Wondering how much equity you’ve gained? Let’s do a custom analysis.
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